Client
Corporate Venture
Corporate Venture

How can you bring corporates, start-ups and festivals together to solve the most pressing challenges in the entertainment space?

Headquarters

Flanders

Entity

Venture Partner Program

Founded

2024

Corporate partners secured

3

Challenges identified

3

EntertainmentLab is a venture partner program that connects cutting-edge startups with established industry players to tackle the most pressing challenges in the entertainment space. Selected startups gain access to resources, expert mentorship, and resources to refine their solutions, culminating in the opportunity to test them live at a Tomorrowland event.
Bundl developed a detailed roadmap for EntertainmentLab, covering strategy and program design. Our team aligned partners and stakeholders (FIT, Startup.Flanders and Tomorrowland), identified challenge areas, and secured 3 corporate partners to mentor the startup participants. We also built the EntertainmentLab platform and took a lead role, ensuring key milestones were met and facilitating the launch of 3 POCs at Tomorrowland 2024.
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Vud
Venturing Unit Development
Vsd
Value Space Definition
Vi
Venture Ideation
Vv
Venture Validation
Ml
MVP Launch
Bv
Brand Validation
Ps
Product Support
Ms
Marketing Support
Bs
Business Support
Lr
Leadership Recruitment
Va
Venture Academy

1
2
3

The scale of this project

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Thomas Brady

Thomas Brady

Head of Partnerships

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Introduction

Project background

Metholodogies used

Results