Articles

Insights, inspiration and practical tips to help you at every stage of the corporate innovation journey.

Targeted Startup Scouting: 3 Key Steps to Finding Partners Aligned with Your Corporate Growth Goals

This practical three-step guide provides essential tools and tips to fine-tune your scouting efforts and connect with startup partners that can propel your growth goals.

How Corporate Innovation Ecosystems Boost Growth and Fuel Innovation

Discover how innovation ecosystems work, how they create value and how the model is being leveraged by global enterprises across industries with stellar results.

How We Launched and Scaled a Successful Sports Supplement MVP into a Premium Global Brand

Find out how we partnered with our target audience to shape the value proposition for OLEUS, ensuring the right product-market fit, developing a winning marketing strategy, and scaling it into a global brand our customers love.

How to Build Incentive Packages That Attract and Motivate Corporate Venture Co-Founders to Succeed

Discover the five key components you can use to build tailored incentivisation packages that attract top entrepreneurial talent and boost your chances of venture success.

The Corporate Startup Interview: How Hatch’s founder led an inspiringly unconventional journey to acquisition

We caught up with Hatch founder, Anne-Christine Polet to find out how she took her corporate-incubated venture through a merger, a split, and an acquisition - an unconventional journey that we can all learn from.

10 Key Steps to Making Your Corporate Spin-off a Success

Discover the ten key steps that can help you turn your corporate venture into a thriving independent entity, covering everything from planning to execution.

4 Corporate Accelerator Types to Boost Your Open Innovation Strategy

Explore 4 types of corporate accelerators—how they work, real-world examples, and how to choose the one that works best for you based on your growth goals and corporate strategy.

10 Corporate Venture Program Examples You Should Know About

Discover how these 10 corporate venture programs are helping their parent companies access cutting-edge technologies, gain emerging market insights and build thriving innovation ecosystems.

The AI Edge: How Generative AI Can Help Take User Validation Projects To The Next Level

Discover how generative AI tools can help you boost speed, streamline the analysis process and increase efficiency in your next user validation project.

HSBC Zing
HSBC Zing

Case: How HSBC Used Experiments to Successfully Launch a Global Venture

The venture building techniques HSBC used build its case and direction for international money app, Zing, by ideating and validating multiple value propositions.

BoortmaltX
BoortmaltX

Case: How to Create an Asset-Driven Corporate Accelerator that Unlocks More from Value Spaces

Insights from our partnership with Boortmalt helping them leverage their unique assets to build strategic startup partnerships.

24 trends for 2024
24 trends for 2024

24 Consumer Trends Shaping 2024

Discover our top 24 customer trends, how they’re shaping our business landscape and how they can help you unlock new growth opportunities in 2024 and beyond.