Articles

Insights, inspiration and practical tips to help you at every stage of the corporate innovation journey.

Indigo’s RECO app: Connecting Book Lovers Everywhere Through the Magic of Words

Indigo is a Canadian based retailer of books, gifts, and electronics. The company operates under several banners including Indigospirit,

A Comprehensive Guide to the 5 Steps of a Design Sprint

We’ll explore the 5 stages of your sprint week as well as the essential steps you need to take before and after to ensure next-level success.

Danone’s Ayem: Using a “Test & Learn” Strategy to Identify Consumer Needs and Create New Products

This is the story of how Ayem was created, a quick-and-easy breakfast bowl with healthy ingredients for the heart and mind.

Top 10 Books Every Successful Corporate Entrepreneur Should Read in 2019

We’ve put together a list of some of the most practical, inspiring and applicable innovation books published in 2018-2019

Corporate Venturing Advice From 4 Innovation Leaders

On June 5th we invited 4 innovation leaders to share their experiences in building, launching and managing Corporate Startups

4 tools for your next retail innovation workshop

4 tools for your next retail innovation workshop

Ideation sprint: the usual suspects and their roles in the sprint

It’s essential, right from the start of an ideation sprint, to get aligned on the team you’ll be working with and their roles in the process.

How we used a design sprint to boost ASICS’ corporate startup

Design sprint: ASICS' corporate startup

Dive into the phygital entertainment world with The Park

The way we interact with and consume entertainment changes almost every day. The very notion of what entertainment even seems t...

Wonolo, a Coca-Cola-backed startup, provides hundreds of jobs every day

Short for “Work. Now. Locally.”, Wonolo is an on-demand staffing platform that connects companies with a workforce network for short-term, last-minute jobs.

PepsiCo aims to reinvent the way people drink with a new beverage tailored to Millennials

Based on current emerging technology and beverage trends, PepsiCo focused on five pillars that are highly valued by Millennials.

How Heineken disrupted the craft beer market without brewing a new drink

Merging the specialty beer trend with the rise of e-commerce, the corporation set out to create a digital platform that enables consumers to discover and buy beers from small breweries that don’t have the infrastructure to reach wider markets.